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Beyond the Hype: Biometrics for Commerce

Executive Summary

  • Biometrics enhance in-store and online shopping with faster checkouts, instant loyalty application, secure logins, and fraud prevention.
  • Verifone’s biometric platform offers customizable solutions, integrating with loyalty systems and ensuring encrypted data for secure, seamless commerce.

Table of Contents

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Biometric technology is transforming the way we shop, offering faster, smarter, and safer experiences both in-store and online. From facial recognition to palm scans, these innovations are reshaping commerce, bringing new benefits for merchants and shoppers alike:

  • In-store benefits: Biometrics reduce checkout times, enable instant loyalty application via palm or face scans, and provide real-time age verification. They also create frictionless VIP or members-only experiences.
  • Online advantages: Behavioral biometrics prevent fraud, enable secure logins, and support one-click checkouts. Features like cart recovery and personalized reorders enhance the customer experience.

With 84% of global consumers already using biometric authentication, it’s clear that biometrics are here to stay. Verifone’s customizable biometric platform supports facial and palm recognition, integrates with loyalty and CRM systems, and ensures encrypted data storage for maximum security.

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INFOGRAPHICSBeyond the Hype: Biometrics for Commerce

Want to learn more? Explore how biometrics can revolutionize your business by checking out the full infographic. Discover options, use cases, and how the Verifone biometric platform helps you stay ahead.

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Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need – from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more.

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