Provide a Better Shopping Experience with Tokens
Want to increase your transaction security and tailor your shopping experience for your customers, no matter where they interact with you? Tokenization is the answer.

Cater to Your Customers
Safely identify and capture data on customer preferences and shopping habits without putting any of their sensitive payment data at risk. Elevate the customer experience while boosting your bottom line through tokenization.
Provide a quick, simple and consistent checkout experience whether in-store or online.
Decrease cart abandonment and increase conversion rates.
Have a customer’s card details recently changed? Payment’s not a problem with our automatic account updater.
Gain more insights into your shoppers. Link tokens through third-party tracking services to securely learn more about returning customers.

Cross-Channel Commerce
Empower your customers with the flexibility to shop your brand how, where and when they choose to. Bring out the best in your business with tokens.
Easily implement services like buy online, return in-store (BORIS) and buy online, pick up in-store (BOPIS) and allow customers to return or exchange items without the need for a receipt.
Offer the same advanced payment methods (APMs) for your digital and physical storefronts so your customers can pay how they want to, regardless of where or how they shop with you.
Identify customers and integrate loyalty rewards by linking customer payment cards – all without ever putting that sensitive payment data at risk.
Elevate customer experiences when self-service stations and checkouts use tokens to personalize their shopping journey.

Invaluable Insights
Tokenization opens the door to getting to know your customers better without putting their data at risk to do it.
Track customer buying habits, both in-store and online, to identify where and how they prefer to interact with your brand.
Link to loyalty rewards for a greater understanding on how your customers like to be rewarded – and what they would like to see from you next.
Consider a variety of tokens and use cases to empower your operation. Find uses that fit your business profile with a single vendor to simplify the process.
Enjoy streamlined reporting and reconciliation that saves you time and allows your business to dig into the details that matter most to you.

Ready to tap into the power of tokenization?
We’re here to show you how.
Designed for Developers
Our API has been designed to make it easy for you and the solution you’re developing. Leverage our intuitive tools to enhance the checkout experience for returning customers while maximizing security.
Our Verifone.Cloud platform includes detailed, step-by-step documentation that guides you through the available Verifone tokenization concepts and flows.
We make it easy for merchants to link tokens to a customer profile through third-party tracking services, such as Google and Adobe, allowing merchants to automatically recognize more about a returning customer without putting sensitive data at risk.

How It Works
Need more details?
Your Payments Experts are here to help. Let’s work together on a solution that’s right for your business.
Frequently Asked Questions
Absolutely. Our tokenization engine ensures you are able to tokenize payments from popular wallets like Apple Pay and Google Pay.
Not a problem. We work with the card networks to automatically update card data, meaning your customers will continue to have seamless, uninterrupted experiences.
No, you won’t. We can very simply convert your token information for a seamless and secure transition.
Visit Tokenization | Online payments | Verifone Developer Portal for more details.
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