Petroleum & Convenience

Industry Insights

True loyalty - and loyalty programs for that matter - come from doing the right things, for the right reasons, for the right people

The pressure to match competitive tactics can some times lead to irrational behavior. While this might have been the case with others in Certified Oil’s situation, they on the other hand chose to design a unique loyalty program that fit their brand and their best customers.

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Additional Case Studies:
Edward's Oil
Carroll Branded Fuels

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INDUSTRY NEWS

June 22, 2010 - Assessor Validates VeriFone’s VeriShield Protect End-to-End Encryption Solution
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May 25, 2010 - VeriFone Offers Payment Security Monitoring Service to Foil Criminals
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October 21, 2009 - VeriFone Smart Fuel Controller Boosts Pump Performance, Simplifies Management and Lowers Costs
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September 10, 2008 - VeriFone Targets Latin America Integrated Systems Growth
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IN THE NEWS

April 2009 - National Petroleum News
Fuel Dispensers: The Weak Link in Convenience Store Payment Security
http://digitalmagazinetechnology.com/

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